The Political Environment of the Media Market in Slovakia 2023

Some political figures are buying media agencies, raising concerns about the erosion of freedom of expression and reducing diversity in the media market. This trend threatens media independence.

The Slovak Parliament has also approved changes to the Act on Radio and Television of Slovakia (RTVS), introducing new financing methods. RTVS warns that this could lead to reduced production, layoffs, increased debt, and the potential cancellation of channels like :24 and Sport.

At the European level, the Digital Services Act (DSA) and the Digital Markets Act were adopted in 2022 to improve transparency in political ads and combat disinformation, giving users more control over online content.

Published: September 16, 2024

EDUARD KREČMAR
CO-OWNER | CAN.MEDIA
eduard.krecmar@wecan.net

Eduard has been in marketing for 15 years, starting with building his own digital agency before moving to a strategic role at Publicis Groupe, where he channelled his passion for digital proof into offline media and communication strategies. Now, as a co-owner of CAN.MEDIA, he wanted to break free from the relentless focus on growth that often comes at the cost of quality. He realized that to stay true to his values, he needed to create something that prioritized impact over just numbers.

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The Political Environment of the Media Market in Slovakia 2023

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